into the Soup is all about taking a chance! Through our media channels on the web, the radio, and our events; we entertain and educate with food and travel. Because life is not a dress rehearsal.
into the Soup is about jumping in, getting involved, getting our hands dirty, and getting off the recipe page. We encourage our followers to try new things and experience life. When we travel we spend time with the locals learning about how they live and how they eat. We love the characters we meet along the way. They are the ingredients to life. In the end – as Jimmy Buffett says – “We do it for the stories we can tell.”
Additionally, into the Soup promotes professionalism in the culinary arts by promoting chefs and chef driven businesses. As part of this, into the Soup supports and promotes organizations that provide scholarships, training and jobs in the culinary arts and food service industry.
We believe that learning creates opportunity; that opportunity is the path to success; and that success is about experiencing good food, spending time with friends & family, and gaining new experiences whether they are near to home or far abroad.
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